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Technology

Getting to Know Generative AI for Business Data Analysis

  • Location: Yogyakarta
  • Author: STIE YKPN
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Technology

Artificial Intelligence (AI) is becoming ever closer to everyday life. We use it to search for information, create content, analyze data, and even support business work.However, there is one side of AI that is rarely seen: the water needed behind the technology.Why does a digital technology that see...

Olivia Barcelona Nasution, S.E., M.Sc., CDMS.
Marketing

A marketing funnel is a framework that describes a prospective customer’s journey, from getting to know a brand to becoming a loyal customer who recommends the product to others.In practice, the consumer journey does not always run in a straight line. However, a marketing funnel helps businesses und...

Bambang Setia Wibowo, S.E., M.M., CDMS.